The First Standard for Measuring How AI Recommends Dealerships
The First Standard for Measuring How AI Recommends Dealerships
Understand how AI platforms evaluate, trust and recommend dealerships.
Understand how AI platforms evaluate, trust and recommend dealerships.
Introducing the AI Authority Score™
Introducing the AI Authority Score™
A standardized benchmark measuring how AI platforms recognize, trust, and recommend dealerships.
A standardized benchmark measuring how AI platforms recognize, trust, and recommend dealerships.
AI discovery is quickly replacing traditional search for vehicle research and ownership questions.
AI discovery is quickly replacing traditional search for vehicle research and ownership questions.
What Is the Authority Score?
The AI Authority Score measures how likely artificial intelligence systems are to recognize, trust, and recommend a dealership when consumers ask buying or service questions.
AI systems evaluate dealerships based on trust signals, expertise, and structured knowledge before recommending results to consumers.
AI systems evaluate dealerships based on trust signals, expertise, and structured knowledge before recommending results to consumers.
How Your Authority Score Is Calculated
How Your Authority Score Is Calculated
Recommendation Presence
Measures how often AI platforms directly recommend your dealership across real consumer prompts.
Measures how often AI platforms directly recommend your dealership across real consumer prompts.
Authority Infrastructure
Evaluates structured knowledge, expertise content, service authority, and AI-readable website signals.
Evaluates structured knowledge, expertise content, service authority, and AI-readable website signals.
Competitive Authority
Benchmarks your dealership against competitors within your market and brand.
Benchmarks your dealership against competitors within your market and brand.
Authority Score Formula
Recommendation Presence + Authority Infrastructure + Competitive Authority = AI Authority Score™
Most dealerships score between 45-70 when first analyzed.
Most dealerships score between 45-70 when first analyzed.
How Dealerships Build AI Authority
How Dealerships Build AI Authority
Structured buying guides
Service expertise content
Consistent entity signals
Local authority relevance
AI-readable knowledge hubs
Why AI Authority Matters
AI recommendations influence buying decisions
Visibility compounds over time
Early authority creates long-term advantage
AI discovery replaces traditional search
Authority Scores are calculated using AI recommendation testing, infrastructure analysis, and competitive benchmarking across your local market.
Authority Scores are calculated using AI recommendation testing, infrastructure analysis, and competitive benchmarking across your local market.
See How AI Currently Evaluates Your Dealership
See How AI Currently Evaluates Your Dealership
Your Authority Review reveals how AI platforms currently evaluate your dealership.
Your Authority Review reveals how AI platforms currently evaluate your dealership.
